Wednesday, November 27, 2013
What would it mean to you if social media stopped existing altogether?
Years down the road, I discovered how EASY it was to advertise certain things on both (as well as other social networks including LinkedIn, Pinterest, Google+, etc.). Click a button and it was there. How easy is that? Now we have social sharing buttons on almost any blog or website. We don't even have to log into our accounts to promote, just click and voila, there it was for all our followers to see.
What happened in the transition from what I was doing before the social media boom and what I'm doing now is that what I did before which had meaning and realizing my tweets and facebook posts have little meaning if that makes sense. They're just out there. Not that it doesn't sell books or help my authors make bestselling lists because it does, but just the fact that it seems like whoever I am sending my info to, I really only have a name to go by. I don't know much about them except what I see in their profile and that's if I'm not too busy to look. What are their frustrations? What are their joys? How are they spending their day to day lives? We don't know unless they send that info out and usually most anyone on any of the social networks is out there to try to sell you something. Oh excuse me, it's called sharing.
There is an interesting conversation in one of my social networking groups on LinkedIn about this. One of the members brought up the subject of what if social media stopped existing? What would it mean to you if social media stopped existing altogether?
Before social media, I was out there blogging. Blogging was relatively new. Most authors had websites. Few had blogs. But over the years blogging increased tenfold. So what did we do before social media came onto the scene? We blogged, but the thing was, we wanted people to read what we blogged. What's the point if you're the only one reading?
When I first started online, there was a site called Themestream (this is all that's left of it - everything else has been stripped) and this existed before blogging became popular. Themestream was where you would post just like you would do a blog and people would comment and the more comments you got, the more pennies you would make. Anyone remember them? They jumped ship on us taking our pennies with them, but it was on Themestream where I learned how to communicate through networking. You comment on my post, I comment on yours and we make money.
It became a game. Every night when I got off of work, I would go to my chart I would keep and check off how many posts I had commented on. I wouldn't stop until I got to at least 20. This would hopefully mean those 20 writers would come over and comment on mine and we would all make money.
After Themestream ditched us and taking our pennies with them, I came away from the experience knowing lots of writers and the value of networking and that's the most valuable thing I could take away from that. I started this blog in 2005 (posts are in draft until I release them) and most of the writers who I had befriended followed me over here. We continued to comment on each other's stuff but over the years, some bloggers stopped blogging and started using social media like Facebook to communicate.
But just think about it. If you took away the social media, what would you do? Go back to blogging and commenting and that's what you should be doing anyway for that is where the real conversation is. I really miss one blogger's daily escapades as he, his wife and cat traveled the U.S. in their RV (they stopped blogging). I really miss one guy whose name escapes me keeping me laughing every single time I read his latest blog post (he stopped blogging). I really miss the chick lit'ers I used to visit and they visit me and we talk about the joys and frustrations of being published (they stopped blogging). I just miss the whole blogging thing and this is the reason why I'm back. Doing the networking thing the old fashioned way perhaps but I don't know of a better way to bring back networking that means more than just a tweet.
What's your take? Do you blog? What would you do if social media stopped existing altogether?